Ethica Filter

Jean Vilhena Faleiros runs the Santa Mônica farm and is no stranger to coffee. Son of coffee farmers, he is the 3rd generation of growers and was born and raised surrounded by coffee. His attention to detail and years of coffee experience make him a talented producer responsible for consecutive years of excellent coffee. Since 2010 the family farms have shifted their focus from large-scale efficiency to aiming for specialty coffee. The move was highly successful and rewarding, placing them as winners of the Alta Mogiana Competition and high rankings in the Cup of Excellence many times in the last decade.